Full color business cards add a distinct character to your brand image and have an unmatched appeal that immediately stands out. Throw in a matte, gloss or rounded edge finishing and you've got a polished looking business card that exudes professionalism and offers a veritable boost to your business. A vividly designed card displaying catchy images of icons that best represent your vocation along with colors that are in sync with consumer psychology can quickly help you break the ice with prospective customers. Potential clients are always subconsciously linking your brand to certain attributes based on the colors that are used in your business cards and logos. Yellows, pinks and pastels radiate a positive, cheerful aura and present your company as a 'spirited and happy' brand. Use deep red, yellow or orange to rouse the hunger pangs of your audience, blue to signify spiritualism, strength, medicine and communication and black to suggest adventure, dynamism and authority. Colors add an interesting and individualistic dimension to your business card's persona. Creatively patterned business cards using quirky designs and striking color contrasts can be sure shot conversation starters and give you the opportunity to share details about your enterprise even at informal social gatherings. All the beautiful full color business card templates can be completely customized and you can add everything from personal photographs and dazzling graphics to attractive backgrounds and designer fonts.