Business cards are central to your networking strategy and help you spread the word about your services. They create a unique identity for your business and help customers distinguish your brand from several competitors offering similar services. The layout, visuals, fonts and logo are all elements which determine the values represented by your organization. Business cards should be bold, interesting and original enough to capture the attention of your target audience and fit seamlessly with the business category you operate in.
Home improvement business cards need not be bland all the time. You can make them trendy and eye-catching, while retaining their professional appearance. Prospective customers will judge the quality, finishing and perfection of your home improvement jobs through the design and detailing on your business cards. Opt for a clear pattern that systematically arranges all the elements on your home improvement business cards for maximum effect.
You can go conventional with business cards displaying a set of tools that symbolize your area of expertise against a deep backdrop like auburn, tanned or russet. The earthy shades complement the look of furniture and other fixings in standard homes and make your home improvement business cards look more in tune with the profession.
If you want the cards to be quirkier and more individualistic, toss out paper cards and opt for custom printing on materials like wood, metal and plastic. A carpenter carrying his identity on a small block of wood is effortlessly impressive. Concepts, ideas, resourcefulness and designs are at the epicenter of the home improvement business and your business cards should highlight these qualities effectively.
If you want assert your field of expertise in a manner that is both-attractive and functional-opt for magnetic business cards that be stuck on refrigerators where they can be quickly spotted when the need arises.
Home improvement business cards can also be printed on key chains (with a handy tool knife attached to it) and miniature tiles to make them appealingly relevant to your trade. If you are into luxury fixtures and plush interiors - consider going for cards with a thick stock, 3D image play and a rich UV gloss finish. These cards should be as much conversation starters and revealers of your craftsmanship as the homes in your portfolio.
Your cards can be designed in the shape of a hammer, roof, landscape, couch, window, cabinet and a whole range of other products you help create, fix or renovate.
Aspire to create designs that add more character, texture and creativity to your home improvement business cards. You can add a small two-fold opening in the card in the form of a window/door, which can open to reveal an opulently done-up space. At the back of your card, display a few images of the homes that have been decorated by you. Carrying a large portfolio may not be practical all the time. This way you can quickly present your work even at social events. The back of your business cards can also be utilized for offering your potential clients a few, quick home improvement tips for establishing your expertise.